Package Design

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Package Design ✦

Cup & Canvas

For this custom branding and package design project I created branding for a fictional Erie cafe, “Cup & Canvas”. This cafe was created for art students and provides them with a place to enjoy some coffee, tea, or a quick bite, while being able to work in its mini studios and collaborative art spaces. To capture the nature of the Cup & Canvas, I wanted to incorporate bright colors that were bright and inviting, but also perpetuated a friendly “cozy” feeling. As seen in the packaging, I included these colors throughout shapes and designs that would be found throughout the Erie cafe, resulting in a brand design that is as creative and welcoming as the space it was created for.

Class
Branding

Professor
Scott Gladd PennWest Edinboro

Bubbly

I had a lot of fun with this custom branding and packaging design project for the fiction beauty brand, “Bubbly Beauty Bar”. As someone who naturally gravitates toward interesting packaging designs, I knew I wanted to set Bubbly Beauty Bar apart from other brands you may find on the shelves. With this design, I used a “pop pink” 80’s color palette to grab the attention of shoppers. I then featured the name of the business by including bubble iconography within the design, creating a packaging and brand design that is nostalgic and playful

Class
Just for fun

Year
2026

Olympic Bid

For this custom branding and package design project I created branding for the Olympic Games, if they were hosted in Nairobi in 2036. For this design, I was inspired by the colors, flora, and artistic styles that make Kenya unique. This incorporation led me to a logo that captured the rich, cultural vibrancy of Nairobi, while showcasing the dynamic movement and global spirit of the Olympic Games.

Class
Branding

Professor
Scott Gladd PennWest Edinboro

Match Box

As someone who loves to spend time outdoors, I was excited to provide custom branding and packaging designs for a fictional camping-themed line of Diamond matches. For this special line, I wanted to create a design that could serve as functional art for a living room, a book nook, a man cave, or a hunting shack. To achieve this, I incorporated the Aurora Borealis lighting up the night sky over a line of trees, resulting in an awe-inspiring nature theme that burns as bright as the matches it contains.